Dan Kennedy

Dan Kennedy has to be one of the most impressive marketing guru's on the planet. Most of what he teaches is not geared for the internet but he still teaches some valuable marketing techniques. You can apply some of Dan's offline marketing techniques and get some very good results online. Therefore, I would highly recommend his course to anyone that is interested.

Mr. Kennedy concentrates most of his efforts on offline marketing. One of his famous students Jeff Paul teaches a lot of the same practices that you see with Dan's marketing techniques. Another thing they have in common is the fact that they think the online world is not as great of a marketing platform as the offline world. They may be right in the present but the future of commerce is the internet. I must disagree with Dan and his prize pupil.

As a huge fan of Dan Kennedy it is hard for me to find anything bad to say about him. I guess the only beef that I can make is that I think that he charges too much for his backend marketing products. Oh well, if he can get I guess I can't blame him to much.

If you are a serious marketer and have not read any of Dan's material I suggest that you do. Even though it is not specifically geared for the internet it is still very useful.